003: A Deep Dive Into Email Marketing

In this episode, Jaime discusses:

  • How we’re defining email marketing
  • The capacity with which you can use email marketing
  • Getting you email campaigns set up
  • The benefit of incentives

Key Takeaways:

  • Email marketing is an opt-in type of service which means that in order for you to use the system, the person who is receiving the email must have given you consent
  • You, as a business owner, can stand out from your competition by creating engagement and loyal fans with your email marketing — the best emails are ones that educate and inspire
  • A great place to start is with Aweber, ConvertKit, or ActiveCampaign
  • When you share stories and how you work, it helps people connect – which is the whole point of email marketing


“The best emails are ones that educate and inspire. ” — Jaime Slutzky

Links for this Episode:


Connect with Jaime Slutzky:


Show notes by show producer: Anna Nygren

Audio production by Turnkey Podcast Productions. You’re the expert. Your podcast will prove it.

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