Take the time to imagine, and dream, and create for where our businesses is going to be once we have successfully implemented our online program. This is a long range view. Some people may be “there” in 2 or 3 months but more than likely it’s going to be a 2 or 3 year vantage point. We are going on this journey together — because it’s not enough to say “I want to expand online” or “I want to offer online programs” or “I want to engage with my students in a new and exciting way” — but rather “when I go online” and “when I do this work” I am going to create a new reality for myself and my students and my business. My recommendation for this particular episode is to plan on listening to it twice. The first time just listen, then the second time through have a notebook with you and pause when necessary to write thoughts that come up and inspire or motivate you. These are the thoughts that are going to help you to create that vision!
What is your business going to look like once you have successfully implemented your online program?
- Are you going to be able to travel more? (once Covid is over and we can actually travel)
- Are you going to be able to visit with family?
- Are you going to be able to do more with your own art and creativity?
- Is your business going to be in a place where you can work from anywhere?
- Are you going to be able to be more present for your kids? Or volunteer?
- Is there a partnership or collaboration you would like to explore?
What is this program going to afford your future self? That person who is living in the reality that you’re creating right now — that’s the person who’s vision we are creating right now. There may be multiple reasons you want to expand online and create these programs… but identifying who you are and who you want to be in your business is the first major piece. When we understand that person we are working towards becoming, the rest of it can all fall into place. Another thing we need to do as we craft this vision is understand how our business fits into our future life. What do our daily, weekly and monthly schedules look like?
- How much interaction will we have with our students?
- How often are we creating content?
- How often are we launching and bringing new students into our programs?
All of these factors build that vision. For example, if you have three launches each year, you’ll know what amount of availability you will need to have for each group of students, for launching and so on on a monthly basis. We will easily be able to know how much effort you’ll need for your students and launching on a cyclical basis. And this then helps us see if the vision we have for our future selves matches the goals of the online program as it fits within our lives. If there is a mismatch, then it’s so so good that we are looking at this well in advance, so that we can adjust accordingly.
And then, we should think about the financials…
How much money do we want to be making each month and each year, while still keeping our prices where we feel comfortable. I don’t want you to create the program you want to create, set the number of hours you want to work and then determine that the price needs to be a certain amount in order for everything to align — but feel a huge disconnect between the price and where the students are at and “should be” paying. It’s important to visioncast with a healthy dose of reality! We really don’t want to price ourselves and our students out of our businesses. It’s so important to feel confident about the program price tag so that you can continue to work with the students you want to work with and reach your time and priority goals that we have talked about so far. When it comes to looking at our future self, with our programs already created and running, it’s time to tap into our emotions.
- How do we feel about the program that we’ve created?
- How do we feel about the impact we have on our students?
- How do we feel about our marketing? Our referral engine? Our social media presense?
- How do we feel about all those things?
If we are not thinking about ourselves and our feelings when we cast ourselves into the future and look in the rear view mirror… it can be hard to know if we are even on the right road. Your happiness and your joy mean the world to me. You don’t need to create your online program to match what I think you could do. You need to create the online program that matches the goals and feelings that you have! Let’s make sure that we are creating the right container so that your online program moves you towards your dreams and goals for your LIFE. Getting clear on this before talking with anyone outside the business (including your spouse or partner, parents and children!) Yes, they have a stake in the game, and it’s a good idea for them to at least be in the car with us on this journey. In addition to your stakeholders, I would strongly suggest (ahem, work with me!) having someone who is not invested in the results be invested in you on this journey. This is a coach, a mentor, a strategist — someone who will hold space and hold your vision with you. So that when things get tough or don’t really go as you had predicted, they will be able to find the next step you need to take is to get you back on the right road. It is so hard to be our own coach. To be our own cheerleader. To be the one who corrects course for ourselves. And our family members are too close, which makes it hard for (most of them) to be in this role. I want you to feel like everything is possible as you go through this podcast episode. Create the vision and allow me to hold space for that vision:
- free time with family
- paying for kids college in full
- a retirement savings account
- work-life balance
- paying off the house
- paying off the car
- going on that trip
- living the lifestyle that you want to live
that is why you are creating this online program. These aren’t going to be a reality in the present; they are going to become a reality when we put our online program creation, implementation, launch and delivery into motion. And go through cycles with our students. And help our students learn and experience and tap into their creativity and emotions through our online programs. When we do what fills us up in our businesses through these online programs (that have far greater reach than anything one-on-one or local can) that long term vision, that goal, that place we see ourselves becomes achievable. It doesn’t happen overnight and it does take work… putting in the time now that will afford us that long view we desire is what we’re really after. Connect with me: Book a free call, on Instagram or on Facebook.