273: Pricing Your Online Music Education Products and Services

In this episode of the Music Teachers Expand Online Podcast, Jaime Slutzky explores different pricing strategies for online music education products, services, and offers.

The three strategies she discusses are:

  1. Anchoring to your current offers
  2. Compare with other programs marketed to your students
  3. Maximize income and impact potential

There are advantages and disadvantages to each method, so be sure to keep experimenting to find the best pricing strategy for your business. And if you haven’t quite hit the mark, there are tweaks that can be done at every stage… pricing is never a once and done thing!

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